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He said, "A feeling of being cornered sets in at this age. To help grandparents and elderly regain their lost sense of esteem, we approached the hotel association which assured us of all possible help." Stating that the hotel industry was considering the idea, Manmohan Singh Kohli, president, hotel and restaurant association said, "We will take up the issue with our executive body. It is first of its kind proposal offered to us."
It might be recalled that a few days ago, the Himachal government had initiated a move to offer discount to families with girls. "We observed that the model was successful and attracted many clients. If this could be feasible in that state, it will easily work in the city," added Zorawer. Elated on the proposal, Gurvinder Singh, an octogenarian residing in sector 35 said, "If the offer is accepted, it will instill a sense of respect among elderly. The flip side is that some might use senior citizens as a discount card but the officials should ensure this does not happen." [rc]
Copyright © 2009 Bennett, Coleman & Co. Ltd.
September 11, 2009
INDIA: Soon, eating out with elderly may cost you less
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CHANDIGARH, North India / The Times of India / September 11, 2009
By Shimona Kanwar, Times News Network
Following in the footsteps of the Himachal Pradesh government, announcing 30% discount on stay to families having daughters, the city is also mulling concessions for its largest chunk of residents - senior citizens.
With the business industry fast emerging as a tool to strengthen family ties with great offers and incentives, the definition of eating out is all set to undergo a major change. Well, if the executive body of the Hotel and Restaurants Association of Chandigarh gives a go ahead, one may soon find a billboard hanging outside one of the finest eating joints reading - Come along with your grandparents and avail 15-20% off on select hotels and restaurants. With special focus on social corporate responsibility rather than mere profits, hotels and restaurants are working hard to fortify family bonds.
A senior citizen-dedicated NGO, DadaDadi, has proposed to the hotel association in the city to give concession of 15-20% to clients accompanied with their grandparents or senior citizens. Zorawer Singh, executive operations, DadaDadi, said, "The idea is to encourage families to bring along their grandparents as they normally prefer to leave them back home."
Copyright Illustration
He said, "A feeling of being cornered sets in at this age. To help grandparents and elderly regain their lost sense of esteem, we approached the hotel association which assured us of all possible help." Stating that the hotel industry was considering the idea, Manmohan Singh Kohli, president, hotel and restaurant association said, "We will take up the issue with our executive body. It is first of its kind proposal offered to us."
It might be recalled that a few days ago, the Himachal government had initiated a move to offer discount to families with girls. "We observed that the model was successful and attracted many clients. If this could be feasible in that state, it will easily work in the city," added Zorawer. Elated on the proposal, Gurvinder Singh, an octogenarian residing in sector 35 said, "If the offer is accepted, it will instill a sense of respect among elderly. The flip side is that some might use senior citizens as a discount card but the officials should ensure this does not happen." [rc]
Copyright © 2009 Bennett, Coleman & Co. Ltd.
Copyright Illustration
He said, "A feeling of being cornered sets in at this age. To help grandparents and elderly regain their lost sense of esteem, we approached the hotel association which assured us of all possible help." Stating that the hotel industry was considering the idea, Manmohan Singh Kohli, president, hotel and restaurant association said, "We will take up the issue with our executive body. It is first of its kind proposal offered to us."
It might be recalled that a few days ago, the Himachal government had initiated a move to offer discount to families with girls. "We observed that the model was successful and attracted many clients. If this could be feasible in that state, it will easily work in the city," added Zorawer. Elated on the proposal, Gurvinder Singh, an octogenarian residing in sector 35 said, "If the offer is accepted, it will instill a sense of respect among elderly. The flip side is that some might use senior citizens as a discount card but the officials should ensure this does not happen." [rc]
Copyright © 2009 Bennett, Coleman & Co. Ltd.
